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Mobile First Index: What You Need to Know

You are probably aware that Google has already started working on mobile first index. Should this be a new vocabulary, this is Google’s way of giving priority to websites that have a mobile version in terms of ranking signals and the desktop version follows just in case there isn’t any mobile version. This is an approach that was in no way shocking for the reason that the better part of users on Google has a preference for doing searches courtesy of their mobile devices in comparison to desktops. The truth is that you will be doing your roofing website a favor if you were to incorporate this new algorithm. Bear in mind that despite lots of your customers not inclining towards searches on mobile devices, the mobile first index cannot be overlooked since it is part of appropriate SEO practices. Talked about here are recommendations that will make sure you make the needed changes to your website.

Truth be told, one of the things that users expect when online is for a website to load in the shortest time possible. It would thus be prudent to ensure that your website is considerate of this because it is helpful in terms of mobile ranking and you will be glad to know there are a number of things you can do to make this a reality. Image optimization is important since it will help you make larger images smaller now that the latter is a sure fire way to expedite the experience. Unnecessary characters in the code ought to be done away with but this has to be done in a manner that functionality is in no way affected. Browser caching is something you can leverage on since they store resource files from website that can be used to make the experience quicker. Redirects will along the same lines slow down things for the reason that reloading of the webpage will take place every now and then.

Blocking of elements such as JavaScript on mobile devices in the past was helpful since they used to cause drag. The smartphone has however brought in a paradigm shift thanks to its ability to handle such. There are even some that are superior to computers meaning there is no need to block the likes of JavaScript. Keep in mind that Googlebot on the smartphones helps identify the images and later categorize them and it would thus be beneficial if you did not hide them.

Lead generation is an important component but pop-ups are a sure fire way of interfering with this. Pop-ups are actually known to frustrate many users and it doesn’t take long before they leave and the high bouncing rate could prove costly due to decreased rankings. A prudent thing to do would be keeping pop-ups away from your mobile site.

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